Monday, March 24, 2008

WHAT'S A VALOMILK?

ok, since yesterday was easter (aka my reason to eat more than normal amounts of chocolate), here's an ode to valomilk, (see russell sifers above, owner of the small family operation in kansas) my new favorite old time candy...

since my post on schoko bananen, i've gorged on those treats, had enough and then longed to find a new obsession. and i officially end my allegiance to cadbury cream eggs... bought a bunch on sale... each one was a disappointment. the product is obviously smaller year after year but that once original sweet, creamy egg center that i craved, is no more. the taste is overly chemical, it's not creamy enough, but rather congealed or half cream/half corn syrupy. gross! same goes for those "used-to-be-yummy" russell stover raspberry/truffle/strawberry/coconut flavored eggs.

et voila... valomilk is my new candy of choice, with all natural ingredients and not produced by some big conglomerate or an indie company that sold out to the big guy... the valomilk website is kitschy and old school, heavy with nostalgic marketing & family history... but what's with the name???

from the website: The name VALOMILK DIP came from: V for real vanilla, ALO from marshmallow, MILK to describe it as creamy and DIP because it was hand dipped (hand made). The name for “The Original Flowing Center Candy Cup” was later shortened to VALOMILK.

5 comments:

magda flores said...

mmmmmmmmmm....i need to try these.

Glory to the Union said...

these sound delicious and i can’t wait to try them, but please please PLEASE don’t go to cracker barrel restaurants to get your fix. (according to the valomilk website, that's one of the retailers where you can buy their product.)

cracker barrel has to be one of the least worker-friendly companies around. in the 1991 they went on record as saying they would not hire any gays or lesbians, which in most jurisdictions is still perfectly legal all these years later. when the public outcry was so loud, the company retreated from their position. however, they refused to add lgbt protection to their non-discrimination policy until november 2002! and that was only after a stockholder referendum which embarrassed management into acting.
http://www.thenation.com/doc/20030210/badgett

now, cracker barrel has a case pending in front of the us supreme court where they are seeking to eviscerate retaliation claims by employees who complain of employers' discriminatory activities. even the bush administration is backing the employee!
http://www.usatoday.com/news/washington/2008-02-24-court_N.htm

cracker barrel may try to sell the image of an "old country store", but they trend more towards heartless corporation.

Kid Radical said...

Maybe "old country store" means just that...you know discrimination, homophobia, all part of the American fabric as much as apple pie.

Good info. Glory.

la francaise said...

thanks glory... i had heard some stuff about CB but clearly it is the worst of the worst...

valomilk can also be found at whole food stores...

Anonymous said...

It's interesting to see just how permeant memory has become in our everyday lives. It's like everywhere I turn, I see something with a card slot or USB jack . I guess it makes sense though, considering how much cheaper memory has become as of late...

Gahhhh, I shouldn't be moaning and groaning. I can't get through a day without using my R4 / R4i!

(Posted using NewPost for R4i Nintendo DS.)